Recipe Development  for Brands, Publishers & PR Campaigns
Functional, family-friendly, and gut-healthy recipes tailored to your audience.
Branded Recipe Creation
Low-carb, gluten-free, grain-free, dairy-free or high protein recipes tailored to your product or dietary niche.
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Nutritional Analysis & Recipe Testing
All recipes are developed with clinical insight and can include full UK nutritional data.
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Content & Campaign Support
From Recipe reels to editorial features - I can bring your product to life through copy, social media content, or filmed demos in my studio kitchen.
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'As well as author of 24 books to date with Little Brown (Robinson), I've developed recipes for Penguin, and regularly collaborate with brands and PR companies.
How It Works
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Let's Chat - We can discuss your goals, product or brief
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Recipe Creation - Tailored development, testing and analysis
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Delivery - Recipes, photos or video assets ready to use.
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Royalty-free stock images are available upon request.
Recipe Services
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Kitchenware-Focused Recipes (air fryer, Slow Cooker, multi cookers)
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Behind-the-scenes recipe development for authors, influencers and publishers. (Ideal for ghostwriting projects, white-label books, or collaborative content creation).
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Health focused recipes - AIP, High Protein, Low Fodmap, Keto, Carnivore, etc.
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Ingredient-led ideas
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Filmed video demo or instagram reels
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Family-friendly recipes
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Female focused recipes
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Custom bundle creation for brand campaigns
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Press, PR and media-friendly formats.
Ready to Collaborate?
Whether you're launching a product, planning a PR campaign or just need fresh ideas - I can help you create standout, delicious recipes that showcase your brand and connect with your audience.
I also offer white-label recipe creation for publishers, wellness brands, and authors looking to produce professionally tested, nutritionally sound recipes for books, eBooks or digital platforms. Whether you need ghostwritten content for an influencer-led title or expert-developed recipes to support your editorial team, I can provide tailored, uncredited collaborations with or without nutritional input.
Writing, Features and
Publishing Work
As a long-standing health journalist, registered nutritionist and author of 24 books, I regularly contribute to publications, wellness companies, and PR campaigns with written content tailored to the audience and brand tone of voice.
I’ve written for outlets including The Daily Mail, The Express, The Telegraph, Top Santé, My Weekly and Kindred Spirit, and have produced ghostwritten health articles, website content, and product-led features for brands and agencies.
My services include:
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Ghostwriting & editing for books, eBooks or online guides
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Feature writing for brands, agencies, and health publications
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Evidence-based articles on nutrition, gut-health, supplements and women's health topics.
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Product-focused content creation (e.g. supplement, food or kitchenware copy)
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Development of multi-week educational programmes (e.g. weight loss or hormone health plans.
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Press-ready editorial or expert comment for media
As both a registered nutritionist and experienced journalist, I bring a rare combination of clinical expertise and editorial skill to every project — offering evidence-based content that’s not only scientifically accurate, but also accessible, engaging, and brand-aligned.
Whether you’re an editor looking for a trusted contributor, a publisher developing a new title, or a wellness company in need of professional health writing — I’d love to hear from you.
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Sarah is an awesome writer. She can turn any subject into insightful and informative content, which is easy to read and practically useful. Roseway Labs has worked with Sarah to develop content for a weight management programme, Statera, that has shone a light into this challenging topic and made participants think differently about their understanding of, and relationship with, food. I highly recommend Sarah for her expertise and skill in writing about food and nutrition.
-Elizabeth Philp, CEO, Roseway Labs
Frequently Asked Questions
What type of recipes do you develop?
To cater to most diets, I create a wide range, including grain-free, gluten-free, low-carb, sugar-free, vegan, and dairy-free. As a nutritionist, I can advise on the right dietary restrictions to fit the requirements, ensuring everything is balanced for optimum nutrition.
Can you create recipes that highlight a specific product?
Absolutely. I design recipes to showcase hero ingredients or kitchenware products in an authentic and practical way that consumers can relate to.
What kinds of content do you write?
I write expert articles, blogs, ebooks, recipe collections and nutrient/health-focused programmes for brands, publishers, health businesses and PR campaigns - all with evidence-based, practical advice in my signature tone.
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How Can I work with you on a project?
You can email me directly by using the contact form. Whether you're after recipe content, expert copy, a full health programme or brand collaboration - I'll tailor it to suit. Press pack available upon request
Do you offer ghostwriting or co-brand content?
Yes, I ghostwrite for brands and influencers, helping them bring their voice and vision to life. I also offer co-branded content, including ebooks, email sequences, and lead magnets featuring your products.
Do you offer social media or video content?
Yes – I have a dedicated kitchen space perfect for filming high-quality content for Instagram, TikTok and YouTube. While I’m currently building my own social media presence, I create engaging, brand-aligned video and photo content including reels, short tutorials, and product showcases that can be used across platforms. Everything is filmed with a clean, natural aesthetic using professional lighting and my iPhone setup.
Do you work with kitchenware brands and food producers?
Yes - I develop recipes for kitchen gadgets, including air fryers, slow cookers, and more. I can also offer recipes for key nutrients or supplements including protein powders or specialist food products.
Who have you worked with before?
I’ve collaborated with a wide range of respected brands and organisations including Penguin Books, Eve Biology, Roseway Labs, Gut & Health, Entice PR, Yakult, Nutrigold, Mornflake, Koko Dairy Free, Herbalife, LIV – Breast Awareness, Creative Nature, Stellar Cookware, Judge Cookware, and Palmer & Howells.
For a full list of past collaborations and case studies, please request my press pack.